Soil fertilization with Nitrate-Nitrogen (NO3-N) and Phosphorus (P) in California’s Coastal regions can cause
elevated levels of these nutrients in runoff. This makes it difficult for growers to comply with water quality
standards established by regional water quality control boards. As a result, application of these nutrients in
the soil must be carefully managed.
Our approach to crop nutrition reduces the environmental impact of commercial agriculture by delivering
mineral nutrients more efficiently, thus reducing the use of soil fertilizers and pesticides.
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This saves growers
money and ensures that the fertilizers growers apply are absorbed by the plants and do not remain fixed in
the soil or run off into underground water.
Growers can realize cost savings and lower the amount of fertilizers because our plant nutrition formulations
are more efficient at delivering nutrients straight to the to leaves, where the plant metabolism takes place,
compared with traditional soil fertilization practices.
As a result, growers are able to reduce the amount of soil-applied fertilizers significantly. Our program also
includes recommendations for other manufacturers‘ fertilizers for soil application or products that improve
the uptake efficiency of soil applied fertilizers by the plant.
Thus, growers are able to regularly apply small amounts of soil fertilizers through the drip and larger fraction
of them is absorbed by the plants’ root system so that far less fertilizers can run off into under ground water.
The resulting improvement in nutrient absorption efficiency also makes it much easier for growers to comply
with water quality standards without having to make a sacrifice in yield or crop quality.
It is true that APN‘s crop nutrition approach is environmentally friendly, but, unlike many environmentally
friendly products, it is also friendly to the growers’ bottom line.
We think this is important because an environmentally friendly solution can receive wide-spread adoption
only when it is also commercially viable. With APN, growers no longer have to choose between protecting
the environment and maximizing crop yield or quality.
